Hello guys
For this time I want to share about the future bank. Yesterday
the bank must have a main building to do their operation. They get customers
using a salesman. But for now it will be different. There 3 types of future
banks, they are: intelegent multi channel bank, the socially engaging bank and
digital eco system bank. I will focus on socially engaging bank. The socially
engaging bank use the social media to increase their customers and they use
social media to get information about the customers like customers expectation,
ideas, needs and preference. The customers can get the information about the
bank through the social media. One of bank that success with this system is
American Express. The American Express last product is link-like-love. American
Express link to the facebook, twitter and foursquare to increase their
customers..
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